Show Card Writing Course

By: Koester School

Price: $125.00

Quantity: 1 available

Book Condition: Fair-Good


Not dated (c. 1910s). Chicago’s Koester School campus taught young up-and-comers the art of window dressing, card writing, and advertising. “Decide now that you too are going to get Koester School training and immediately put yourself in position to hold down any of the better paying positions in the country – Koester Men Make Good.”1 This oblong 38 by 29 cm portfolio contains thirty-two 35.7 by 28 cm instructional cards (numbered 1-7, 7A, 8-31). The cards offer basic instruction on card writing, like “Elementary Lines and Curves for Modern Show Card Single-Stroke Roman Letter and Numerals,” “Ball Pen Uniform Single-Stroke Alphabet and Numerals,” “Pen Outlined Roman Alphabet, Capitals Embellished,” etc. Some of the cards have ink smears or other soiling, though most are very good with light edge wear and creasing and a few small edge tears. Plates 27 and 30 have seen considerable use with rubbing and sizeable creases, chips, and tears. On the rear pastedown of the binder is a lovely 8 by 7.5 cm color lithographic plate featuring the Koester School emblem and tree men in the pursuit of advertising, window dressing and card writing. The binder has heavy wear to the corners and edges, and both boards and pastedowns have vertical cracks. On the rear pastedown is a pencil doodled pentagram with “Sabbath” underneath it – evidence of its long trip through the decades. The spring-loaded clip still functions perfectly. OCLC holds no copies of this unique item, nor have I found any copies available for sale to compare contents, so I can’t guarantee its completeness.

Title: Show Card Writing Course

Author Name: Koester School

Categories: Art, Design, Typography,

Publisher: Chicago, Extension Division of the Koester School: nd

Binding: Hardcover binder with loose-leaf plates

Book Condition: Fair-Good

Seller ID: 3022